Do you wish to advertise your YouTube channel? We'll demonstrate how to use Google Adwords to accomplish this goal.
To produce advertisements that capture your target market, understand them.
Keep in mind that your advertisements should explain to the viewer why they should visit your website. Make use of short, memorable phrases. You can utilize a reputable Adwords ad maker tool if you're new to this.
Activate Google Adwords and connect it to your YouTube channel. The onscreen procedure is straightforward and easy to understand.
launch a fresh campaign. Take advice from a Google SME partner or a business with partner status if you're new to this. They can help you.
Monitor and control your campaign. Either personally complete this task or run an Adwords campaign
Why use AdWords Youtube (Trueview)?
The means videos via Youtube, called TrueView (adwords youtube), have become an effective way to reach a large audience for a very low cost thanks to the many advantages put in place by YouTube.
With AdWords for video (adwords youtube), advertisers can more easily display and manage their video ads on the Google Display Network and thus have the opportunity to increase their visibility.
YouTube in a few figures, it is the 1st video site and the 2nd search engine in France but also 22.8 million people who visit the site each month. Here is a quick description of these new advantages that allow you to reach a large audience.
You only pay when people watch your video: advertisers are charged only if a user watches your ad for 30 seconds or until the end of the ad if it is shorter than 30 seconds.
Reach the right people: target the right Internet users based on their location, profile and areas of interest. For example: a 25-35 year old woman living in Lyon, or a man who loves sport.
Broadcast your ads on Smartphone / Tablet / PC: whatever happens, your customers will be able to see your video ads on any device. In addition, 25% of the total number of views on YouTube come from mobile devices.
Analyze with Youtube Analytics: this is a free tool that helps you identify the Internet users who watch your ads.
Google has implemented 4 TrueView video ad formats (AdWords Youtube):
Trueview InDisplay: These thumbnail ads are inserted into related content on the Google Display Network. The Internet user clicks on the ad if he is interested and the advertiser only pays when the Internet user views his ad.
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